Why you should refer (some) potential clients to competitors.

AlexUncategorized

I often get phone calls from customers who are not a good fit for my service. This could be for any number of reasons, but it’s most commonly because they are: Looking for a service I don’t offer Unable to, or would be struggling to afford it Located outside of my service area An obvious pain in the ass You … Read More

Should I Offer Free Sessions to Attract Tutoring Customers?

AlexUncategorized

Everyone starts at the beginning. No professional tutoring experience. No references. No track record. How do you compete with the scores of established tutors and tutoring agencies who got there before you? How do you even get your foot in the door? Lowering your rate isn’t answer, and is, in fact, a terrible idea. Start with free. No parent wants … Read More

The Most Important Investment When Starting as a Tutor

AlexUncategorized

Most people who get into tutoring don’t (initially) think of themselves as “business people”. I certainly didn’t. If you just started tutoring, you probably don’t either. You likely think of it as a short-term gig to make a bit of money with a flexible schedule. Very quickly, though, you probably found out that finding clients on your own is hard work, … Read More